The #KICKPLASTIC Fly Box
This email graphic popped into the inbox yesterday from the American Fly Fishing Trade Association (AFFTA). Thought it was pretty interesting, and really something I never gave much thought to when reaching for one of those little plastic cups to hold the dozen flies I planned on buying at a fly shop. Seems like a no-brainer for retailers to make the switch, can't imagine their customers would mind much. Would you?
Recycled Paper Fly Boxes, Now at AFFTA
Today is the day! Recycled paper fly boxes are now available at http://shop.affta.org/! Choose from three different sizes to best suit your shop's needs: 2"x2"x2" (dry flies and nymphs), 3"x3"x2" (bigger dry flies and nymphs, bass bugs, and smaller saltwater flies), and 6"x3"x2" (big stuff like tarpon and billfish flies, plus a few leader packs and spools of tippet).
It's estimated the fly-fishing industry adds about 3.5 million plastic containers annually to the environment from retail fly sales alone! These boxes will save retailers some serious money and eliminate a large amount of useless waste.
We're proud to offer AFFTA members the ability to order recycled paper fly boxes on affta.org — you'll find this is an easy, cost-effective way to lower your impact and help #kickplastic!